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Meet Kirbe Schnoor, a TV host/reporter with one foot in the city and the other out West.

Kirbe hails from Central Valley, California, where she grew up on an almond farm and raised a small herd of black Angus with her two sisters, showing cattle from the age on 9 on the state and national levels.

While farming and ranching are the family business, when it came time to choose a career path, Kirbe decided to blaze her own trail in the Western industry, pursuing broadcast journalism in college before taking a job in Fort Worth, Texas, hosting a 30-minute live broadcast show discussing the cattle market and industry fluctuations.

Now serving as the resident Western Lifestyle Reporter, a rodeo correspondent, and an agricultural host for The Cowboy Channel and RFD-TV, Kirbe is also currently developing an original TV series, RanchHer, that celebrates women in the ranching industry — and she does it all in her City Boots. 

“I really have been able to tell stories and share stories while wearing my City Boots, from ranch to rodeo, livestock shows and fashion shows, and everywhere in between,” says Kirbe. “I have thrown on my gray or black pair to be out on a ranch while working cattle and filming RanchHer, and I’ve also spent all day in them running around the Las Vegas Convention Center to grab interviews. I was able be on my feet for more than 12 hours at the NFR this last year without any complaints. The level of comfort and support is unmatched. Plus, their day-to-night versatility has really made them my go-to boots.”

Kirbe Schnoor Smiling in Barn yard

Most Memorable Moment 

“Shooting my promo for RanchHer in all denim with the gray Milam boot on will always be a favorite memory. Although interviewing Aaron Watson and Easton Corbin while wearing them in Las Vegas is up there too.” (For the 2019 NFR, Kirbe paired the black Preston Boot with everything from skinny jeans to leather leggings to sequin frocks.)

Most Memorable Outfit 

"A favorite outfit to date has to be one from the 2020 San Angelo Stock Show are Rodeo, where I wore the black and brown Southwest Boots with a fun velvet and fur blazer. As spring is upon us, I am really looking forward to pairing my pink City Boots with all denim, all white, or even fun colored spring/summer dresses!"

Kirbe Schnoor in her CITY Boots


Custom Caricature courtesy of Gabrielle Bivins

Get your own custom caricature here.

Kirby Custom Caricature Illustration

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